Love to taste different food items? For the foodies, the taste, quality, and healthfulness are not the only things that matter. The design of the food packing, layout, delectable photography, and the overall artistry of the products and ingredients also counts to a great extent.
Be it small chocolate, healthy jam, or even ready to eat a meal, the design of the product packing plays an essential role in increasing the sale of the product.
So, today, let’s focus on the ten best smart food packing ideas that would hearten people to purchase.
- Focus on the box design
No doubt, everything would easily fit in the boxes. But it is essential to focus on the design of the box. When looking for any food product, the first thing that comes to the sight of the shoppers is the design of the box. The annoying boxes would surely reduce the interest of the shoppers to purchase.
- Use the product to stand unique
Why decorate the boxes with quotes, logos, and other stuff when you can give the table an insane design with the help of the product or ingredient you are willing to sell! Let the product stand unique by allowing it to describe the brand giving an unbeatable statement to the users.
- Go simple yet elegant
Have you checked out the box of strawberries? They are quite single-colored and straightforward, yet attract you with the sophistication it carries. It is not necessary to give a decorative and loud product packaging to every product. Keep it simple and adjustable for bulk storing. In case you are not aware of the elegant packing techniques, you can search for food packaging Sydney to contact all the professionals in your surroundings.
- Say no to the square!
Yes, gone are the days when most of the products came with a square packing. Look for different packing designs like leaf shape, bow shape, circular, etc. to make the packing more interesting. Like the chocolates filled with melted caramel inside can be given a tube-like way that when cut gives out the liquid in the form of caramel. Interesting isn’t it!
- Craft stories on the packing
This is among the best features that highly attract the kids. One of the creative packing ideas is to give the packing a storyline related to the brand or the product. The best example to get inspired from is the packing of wine, The Great Bonza, from Australia with a whimsical story of the Australian Circus on the packing.
- Design your boxes out of the blue
Yes, why go with that standard packing carried out by competitors selling similar products. When there are certain limitations in packing the products, use the restrictions to create impractical packing. Like there are juices available in packing designed in perky penguin style.
- Be honest with what you are selling
Many brands give their product packing, which looks like a miracle to happen if used. Why place the packing with a freshly sliced roasted beef when the packing carries processed meals that contain meat in it.
- Look for recycling options
As many people follow the eco-friendly vision, the companies also need to give the consumers ethical reasons to reach their products. So, go with a sustainable packing design that can be recycled, causing less damage to the environment.
- Try the shelf impact
Shelf impact is a smart way to know where your product packing stands. For this, place your product on the shelf with other similar products. Analyze how it looks and what it lacks. This would help in making the packing more eye-catching when it would give a striking impact.
- Work on practicality
Along with all these, the practicality on which the product packing is based holds a vital role in promoting its sales. Work on the designs of the packing, functionality, shape, and size which come with a significant impact on the sales.
These are some of the best smart food packing ideas for beginners. While focusing on the packing design, keep the product, the age group it targets and other essential things in mind, and you are sure to come up with the best design.